Born and raised in Charlotte, J Rich aka Northside Richieendured many obstacles throughout his young life. Growing up in the rough streets of North Charlotte, J Rich either lived or witnessed everything most rappers write about. Putting his thoughts on paper and reminiscing on life growing up in the hood, seven years ago he began recording his thoughts in the studio and independently started putting out mix tapes.
With a successful run in the Charlotte mixtape circuit with childhood friends, J Rich started Clientele Music Group(CMG), and began opening concerts for artists like Young Jezzy, Gucci Mane, Pastor Troy, and other underground artists. He has performed at the Charlotte Hip Hop awards and at many clubs and small venues in the Greensboro and Atlanta area. By putting out quality street music many underground artists teamed up with J Rich to ghost write their music. He has collaborated with other local artists and has built a local fan base.
Taken a two year hiatus to work on his new mixtape titled True Northside Story, J Rich has been busy in the studio working as an independent artist looking to break through into the music industry.